I'll be honest. I didn't do it alone. I had help.
It was hard work, but I employed help for sure.
When I first started out, I had an esthetics license, a comical body art license, a one-room lease, and little else. I needed a lot of help. I had no clue where to start. I was on the hamster wheel: I need to buy another course to make better before and afters to get new clients for more revenue to buy another course to make better before and afters to get new clients for more revenue to buy another course to make better before and afters to get new clients for more revenue to .... you get it.
That cycle was doing two things: 1. Giving me imposter syndrome 2. Running me BROKE! For 2 years it went on this way. I didn't have any business education to speak of. I didn't know my numbers, I didn't have a business bank account or know how to pay myself, I was terrified of owing taxes because I wasn't even profitable... It was a nightmare. My poor...
Are you tired of dumping hundreds of dollars monthly into the Facebook ads budget? Have you hired a marketer for your beauty business who sends you hundreds of COLD leads who ask the same 50 questions: How much? What is this? Where are you located?... and then DOESNT book? Ready for some REAL change ?
GROW YOUR LIST ORGANICALLY!
You don't need a marketer. You need a repeatable sales process. Something you know you can do over and over again that gives you quality leads and allows you to convert those leads into paying customers! You can't expect clients to just flock to you over and over and over again. You have to go where the clients are and introduce yourself. Gain trust. Prove your value. Then you can ask them to purchase from you. These are now WARM leads. They like you, know you, and trust you.
Essentially, what you need are the 4 following steps:
1. Create valuable content.
yes, this means that you actually need to sit down and think about what it is you...