Your PMU and Beauty Business Besties

What to Know Before You Choose a Trainer


I recently spoke with my colleagues at the American Academy of Micropigmentation on their podcast PMU School to discuss what I would look for in or ask a potential Permanent Makeup Educator before forking over the thousands required for a class!

Too often, I hear students wanting ADDITIONAL fundamentals education after having already spent $3-5,000 on their FIRST training where they feel "ripped off" or as though they were less than proficiently educated. 

Unfortunately, theres nothing I can do to get your money back from the other trainer. All I can do is give you the questions to ask to ensure you're investing in a quality educational program - even if thats not with The Microblading Institute.

To hear the full podcast episode click here!

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Not A House of Cards

When I first began my career as a permanent makeup artist, I'll be honest. I had NO IDEA what I was doing. I rented a little room from a friend in her salon and ordered some supplies. No formal lease, no insurance, so bookkeeping system... I don't even think I had a business license before I began working. 

I had no idea that using my personal checking account rather than a business account voided the protections of an LLC. I had an LLC but never filed for the EIN, lmao! Wowww.

Listen, I have compiled all of this info for you, for free!
Grab your copy here and make sure your foundation is sound before you begin building and scaling a business that could be as flimsy as a house of cards.

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Lets Grow! Scale that Beauty Business!

Okay - 

I'll be honest. I didn't do it alone. I had help.
It was hard work, but I employed help for sure.

When I first started out, I had an esthetics license, a comical body art license, a one-room lease, and little else. I needed a lot of help. I had no clue where to start. I was on the hamster wheel: I need to buy another course to make better before and afters to get new clients for more revenue to buy another course to make better before and afters to get new clients for more revenue to buy another course to make better before and afters to get new clients for more revenue to .... you get it. 

That cycle was doing two things: 1. Giving me imposter 
syndrome 2. Running me BROKE!  For 2 years it went on this way. I didn't have any business education to speak of. I didn't know my numbers, I didn't have a business bank account or know how to pay myself, I was terrified of owing taxes because I wasn't even profitable... It was a nightmare. My poor...

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